3 results Clear
Keys to developing genuine professional relationships on social media

By Ryan garka and will baggett

Shortly after joining Twitter in late 2016, I received a direct message from my co-author, Will Baggett. Because I was an attorney with an interest in sports, Will asked for insight…
3 tips for thriving in digital sports marketing

By Vince amatuzzi - founder and chief strategist of coordinate

I started my job as Director of Marketing at the United Center in early 2010. While nine years might not feel that long ago, the digital landscape was quite different…
Growing an Athlete's Brand on Social Media

By Preston mcclellan - Director of Player & Content Strategy PGA Tour

It was 2015, I had just started working for the PGA TOUR, and I was in the process of meeting our athletes and explaining why I had been hired. My elevator speech…