
Director, Public Relations
American Dream in East Rutherford, NJ, US
Public Relations CommunicationsAmerican Dream is a retail and entertainment complex in the Meadowlands Sports Complex in East Rutherford, New Jersey, United States.
KEY OBJECTIVE(S):
The Public Relations Director leads and directs the strategy of Public Relations and Influencer marketing to generate reach and engagement, build community and participation, drive traffic and B2B/B2C sales for American Dream. The position will strategically create and execute, alongside the American Dream events team, both consumer and influencer/press stunts and activations, and lead the identification and management of relationships with influencers and brand ambassadors.