The four characteristics of selling a big deal

By Jonathan Norman - Director, Partnership Sales & Strategy Tepper Sports & Entertainment

In my time in the sports business industry, I’ve been fortunate to have played a small role in some of the most significant partnerships…
How to handle sales objections

By Jared Herlands - Manager, Premium Partnerships at Harris Blitzer Sports & Entertainment

You could be the most energetic person on the phones, get someone to disclose information they wouldn’t believe they are giving to a cold caller, find the…
Event Operations Spotlight: Los Angeles Memorial Coliseum

By Marina Fote - Administrative Assistant to the General Manager Los Angeles Memorial Coliseum

Recently, I sat down to speak with one of the many well-respected leaders in my office at the LA Memorial Coliseum, also known…
How to land a career in sports marketing partnerships

By John Nowicki - Director, Corporate Partnerships at Excel Sports Management

It has been nearly a decade since I began my career in the sports industry. However, I can say that when my journey began, I had no idea what professional…
How to develop your personal brand in sports

By Doron Tamari - Senior Manager, Innovation at 4FRONT

When most people hear the word ‘brand,’ they probably think of companies or products, such as Coca Cola or Toyota. And while that is correct, your personal brand is just as…
How Diversity & Inclusion is Changing Sports

By Shay Wallach - Assistant Director of Inclusion at the NCAA

Some feel it has been brewing for many years, and some are certain that there was a specific moment in time in which the tide has shifted. They are both right. In 2021,…
5 things I wish I knew about sales before getting a sales job

By bob hamer - president & founder of Sports business solutions and creator of theclubhouse

My first job after college, in the Summer of 06’, was selling tickets for the Phoenix Suns (NBA), Phoenix Mercury (WNBA)…
So you want to work in sports?

By Preston McClellan - Director, Player Content at THE PGA TOUR

“Man, your job must be so cool.” I’d be a rich man if I had $10 for every time someone has said that to me in the last six years. And, they’re right. My job is cool. Objectively.…
9 keys to succeeding in Inside Sales in sports

By brendan spina - Manager, Inside Sales at the St. Louis Blues

After completing internships, participating in on-campus activities and networking with sports executives, you have finally received and accepted a job offer to begin…
The 5 keys to selling college partnerships

By chris walker - sr. manager, business development - florida gator sports properties at learfield img college

From the past nine years of selling sponsorships across college athletics and professional sports, there have been notable…
How to sell a successful marketing partnership in sports

By Joe Fontanetta - Corporate Partnerships Manager at NASCAR Hall of FamE

Throughout my 17 years in the sports and entertainment industry, I have witnessed ideal ways to sell a successful Marketing Partnership in sports and I've also seen ways that…
How to Grow Your Career in Ticket Sales

By Samuel O'Babatunde - Manager, Premium Club Sales at Atlanta Hawks

What was once seen as a “foot in the door” for many recent college graduates looking to work in sports, ticket sales roles have become a major pillar in the vast machine that is the sports industry.…